Kobe Bobblehead Offer

Summary


Fast food chain Carl's Jr. will test the advertising appeal of basketball star Kobe Bryant when it offers a Bryant bobblehead doll as part of its annual Lakers promotion next month.

Carl's Jr. will sell bobblehead dolls of Bryant and four of his teammates for $4.99 each with the purchase of a value meal, starting with Lamar Odom on March 16. Bryant's doll will debut April 13 and be available at restaurants in Los Angeles and Orange Counties for one week.

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Kobe Bobblehead Offer

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